We welcomed pharmacists into the home of Mr & Mrs Jones to show how erectile dysfunction affects their life and shows the emotional journey they go on as a couple.
Viagra is to be made available over the counter in pharmacies across the UK. This is some of the largest men’s health news in the UK.
Coalition was approached to support leading agency Geometry by creating an immersive experience for Pfizer to bring to life how erectile dysfunction can affect relationships.
Coalition Scripted, Cast, Directed, Managed wardrobe, Stage Managed a week-long trade event in North London with astounding feedback.
‘All in all, a really amazing week. Pfizer’s General Manager who came over from Australia commented that it’s the best trade experience he’s seen in 25 years!‘
Marvin Green, Geometry, Senior Account Manager