How Face-to-Face Interaction Affects Consumer Behaviour
Whilst digital marketing is undisputedly a powerful form of marketing, nothing quite beats the old ways of face-to-face selling. People really do buy from other people. Face-to-face interactions are still crucial in lead generation, sales, and increasing brand awareness. They are still widely preferred in cases
Continue ReadingThe Importance of Sustainability in the Events Industry
In a world where sustainability and action against climate change are becoming ever more important, no industry can afford to be neglectful of eco-friendly and green initiatives with an increasingly eco-conscious society on the rise. The events industry is no different. Every year, events across the
Continue ReadingA Guide to Event ROI
Events for businesses can be a big investment and a big risk. As with any investment the aim is to maximise your ROI (Return On Investment). When planning an event for your business, you need to pay extra special attention to your ROI to ensure you
Continue ReadingPlanning Your 2025 Events
As we wrap up another successful year, it’s crucial to look ahead and prepare for the opportunities that 2025 will bring. Whether it’s your first event or your hundredth, event planning is stressful. The start of a new year is the perfect time to evaluate your
Continue ReadingThings to consider when staffing international & multi-lingual events.
Planning and staffing an event is no simple task. With arranging staff, making sure everyone knows what they’re doing, coordinating different activities and keeping schedule, adding another language to an event can seem like a daunting task. So how do you plan and prepare for a
Continue ReadingStaffing Trends & Predictions For 2025
The world of staffing is constantly shifting and changing. Since the Covid-19 pandemic the needs of companies and the attitudes of staff have changed significantly. Looking to 2025, understanding the latest staffing trends that will influence how organisations manage their workforce is crucial. Recruiting agencies often
Continue ReadingFinding temporary/event work over the festive period
The festive period brings not only the promise of gifts, good food, and decorations a plenty, but also a quantity of temporary job opportunities. Be it making some extra cash or gaining some new experience, the Christmas period is a great opportunity to jump into some
Continue ReadingWhat Are The Different Roles In Event Staffing?
When it comes to staffing events, there are many different titles and roles used to describe the various positions and functions of staff. If you’re planning an upcoming event, it is important to have considered all of the different staff you might need and what duties
Continue ReadingCoalition Event Services and Staffordshire County Council’s Innovative Initiatives
In 2023, Coalition Event Services partnered with Staffordshire County Council to launch a groundbreaking sustainable roadshow across the Borough of Staffordshire. Central to this initiative was a 10-metre Carbon Bubble, a powerful visual that depicted what one tonne of carbon dioxide looks like. This striking installation
Continue ReadingThe Importance of Data Capture in Live Events
How do you measure the success of an event? How do you measure your ROI (Return on Investment). How do you understand your customers? When running an event, the best measure of success is within your data capture. Data capture can help companies make important methodical
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